Creating a Recurring Subscription Package

To create a new Subscription Package, you'll need to be logged into your Stripe Dashboard

In the Stripe Dashboard, navigate to the Product Catalogue.

This will list your created Subscription packages and Pay-Per-View packages. You can view All, Active and Archived passes. Archived passes are not available to be purchased by users.

Package creation

To create a new Subscription Package, click Create Package.

• Name will appear on the subscription page for users to understand what the package is called, i.e. Annual Pass; Monthly Pass; World Championship Event Pass.
• Description appears on the checkout page, so should communicate important policy information, i.e. “You will be charged £49.99 today. This package will renew at the end of its subscription. By clicking “Pay with Card,” you agree to our Terms and privacy policy. Your access to premium content starts immediately.”
• You can upload an image for use on the subscription page. Dimensions should be XxX.

Price entry

• Recurring Prices are for repeating subscriptions - Weekly, Monthly, Annual, custom length.
• One-off Prices are for Pay-Per-View passes.
• Enter your desired value, currency and specify the recurring billing period. i.e. £100 GBP.

Additional Pricing Options

• Here you can add more currencies for purchase in the relevant markets. This allows you to set multiple, currency specific prices to better smooth your customer journey.
• Click Add a price by currency and select the currency you wish to set a price for.
• The price will automatically calculate from your price entered above, in this example £100 will translate to $134.07. These prices can be set manually for optimal user experience - in this case, we could set $130, $135 or $134.99, this is up to you.
• You can enter as many different currencies as required.
• Users in a territory where the currency is local, i.e. Euros in Germany, will see the Euro price. Users in territories with no specific currency price will see the default currency entered in the first currency box.

Geo-restricting Subscription Packages

You can use the Metadata on a Subscription Packages to determine whether a country should be blocked/allowed from purchasing the package, similar to CloudPay.

Under More Options there is a Metadata section with empty boxes.

• The Key should be set to ‘geo-block’ to block the sale of the package, or ‘geo-allow’ to allow it.
• The Value box should contain the countries to be blocked/allowed using the Two-Letter Country Code.
• https://www.iban.com/country-codes - the column headed ‘Alpha-2 Code’ contains all codes.

Example below will only allow this package to be purchased in Great Britain (GB), Guernsey (GG), Gibraltar (GI), Jersey (JE), Isle of Man (IM) or Ireland (IE). Users in other countries would not see this package available to purchase.

Setting this to geo-block would ensure those countries can't purchase.

Marketing Feature List

Under More Options you can add Marketing Features as a bullet-point list. This will populate on the subscription page and allows you to show information to users:

To complete the Package creation, click Add Product.

Reminder: Your subscription package will appear as Active immediately. To edit the details above, a package must be active.

Attaching an entitlement to a subscription package

Subscription Packages need to have an entitlement attached to them. In Stripe, these are called Features

Feature creation

To create a Feature, go to the Product Catalogue and select Features. Here we can see a list of all features.

• Click Create Feature
• Give the Feature a Name - this is internal only and used for navigation, so naming this for the package/access level is recommended i.e. Annual Pass
• The Lookup Key can just be the same as the Name i.e. Annual Pass
• Click Create Feature
• Click to open the new feature you have created.

• You will see a button Attach to Product in the top-right corner - click this
• A pop-up will appear. Search for the Product you want to attach the Feature to - in our example Annual Pass
• Select the Product to attach this Feature.

Once attached, any customer who purchases the Product, is in effect purchasing the Feature/Entitlement.