Overview

Custom Fields

Custom fields are user-defined data fields that allow you to tailor data storage and organization according to your specific customer experience use cases. These fields can be customized to capture various types of information, such as text, numbers, dates, or selections from predefined lists. Custom fields provide the flexibility needed to enrich your customer profiles through continuous zero-party data collection efforts.

The custom field events enable real-time notifications for actions involving custom fields. Whether you're adding, updating, or removing a custom field, our webhooks ensure you stay informed instantly, facilitating seamless integration and data management within your systems.

Custom Field Added: The customfield.added event is triggered when a custom field is added to a profile.

Plain text

[
    {
        "Topic": "57167-1-77e37ab924ad4350bb994d3dc7fe7a9e",
        "WebhookProxyRandomValue": "cyZ1umebkGA6VPMv0xEJPvCz18GbLOGw3OsWZxEpJ+kWyP/svR7PR6XU",
        "WebhookProxyHashSignature": "HUJHo6ElxDTuU+GhbD0uhbGg4qZoUHEmna470/UIYdaq7md3d0ZtyAzmiKLzsB3AWfMXUODhJkPmlpbdNQ56uA==",
        "WebhookSignature": "Timestamp:2024-03-21T22:34:24Z Signature:UlHFBwoW9QhYTHOuPRZMdH/bGiO+Y8UczCkgkIvhqnxQuHfqF1omsmwn/IUFdFg4Q8xz5jOKBoXhOQ2CEKtjjQ==",
        "EventId": 127959000,
        "EventType": "customfield.added",
        "Subject": "customfield.added",
        "Entity": "CustomFields",
        "SubscriptionId": 41,
        "Name": "customfield.added",
        "Description": "customfield.added Description",
        "ProfileId": 18807,
        "Data": {
            "CustomFieldName": "Occupation",
            "CustomFieldType": "Text",
            "CustomFieldValue": "Designer"
        },
        "AppVersion": 1,
        "OriginalEventTime": "2024-03-21T22:34:23.223Z",
        "EventTime": "2024-03-21T22:34:24.223Z",
        "CreateDate": "2024-03-21T22:34:24.200Z",
        "CreatedBy": "Preference Center"
    }
]

Custom Field Updated: The customfield.updated event is triggered when the value of a custom field is updated on a profile.

Plain text

[
    {
        "Topic": "57167-1-77e37ab924ad4350bb994d3dc7fe7a9e",
        "WebhookProxyRandomValue": "mkbXjSVvn62no0M0Yh4MYNaIb/Hxwq8w1EmKC+bHEiwUhJwh",
        "WebhookProxyHashSignature": "yQXxD5U7hDrDE9sdKZCkanrRszlcd14p046hlI2+Qoi/oZBSxaGk9XdJjtjLqjtu8PLoSJkEYjb2pmIe3ewAfw==",
        "WebhookSignature": "Timestamp:2025-08-01T19:54:12Z Signature:SdLdiia5eprAH2E+hRUjKs71LOxU9I1tKYU8rAvT6THP1C8ghC4A2lp/Tl8VKbg9xoaIRqSHxmYNIi0DqdOMXQ==",
        "EventId": 473339000,
        "EventType": "customfield.updated",
        "Subject": "customfield.updated",
        "Entity": "CustomFields",
        "SubscriptionId": 41,
        "Name": "customfield.updated",
        "Description": "customfield.updated",
        "ProfileId": 3521,
        "Data": {
            "CustomFieldName": "Interests",
            "DisplayType": "MultiSelect",
            "CustomFieldType": "Select List",
            "CustomFieldValue": "Social Networking::Online Gaming::Shopping::Camping and Outdoors",
            "IsExtension": false
        },
        "PreviousData": {
            "CustomFieldName": "Interests",
            "CustomFieldType": "Select List",
            "CustomFieldValue": "Online Gaming::Shopping",
            "IsExtension": false
        },
        "AppVersion": 1,
        "EventTime": "2025-08-01T19:54:12.223Z",
        "OriginalEventTime": "2025-08-01T19:54:11.617Z",
        "CreateDate": "2025-08-01T19:54:11.600Z",
        "CreatedBy": "john.doe@example.com"
    }
]

Custom Field Deleted: The customfield.deleted event is triggered when a custom field is removed from a profile.

Plain text

[
    {
        "Topic": "57167-1-77e37ab924ad4350bb994d3dc7fe7a9e",
        "WebhookProxyRandomValue": "cyZ1umebkGA6VPMv0xEJPvCz18GbLOGw3OsWZxEpJ+kWyP/svR7PR6XU",
        "WebhookProxyHashSignature": "HUJHo6ElxDTuU+GhbD0uhbGg4qZoUHEmna470/UIYdaq7md3d0ZtyAzmiKLzsB3AWfMXUODhJkPmlpbdNQ56uA==",
        "WebhookSignature": "Timestamp:2024-03-21T22:34:24Z Signature:UlHFBwoW9QhYTHOuPRZMdH/bGiO+Y8UczCkgkIvhqnxQuHfqF1omsmwn/IUFdFg4Q8xz5jOKBoXhOQ2CEKtjjQ==",
        "EventId": 127959000,
        "EventType": "customfield.deleted",
        "Subject": "customfield.deleted",
        "Entity": "CustomFields",
        "SubscriptionId": 41,
        "Name": "customfield.deleted",
        "Description": "customfield.deleted",
        "ProfileId": 18807,
        "Data": {
            "CustomFieldName": "Occupation",
            "CustomFieldType": "Text",
            "CustomFieldValue": "Architect"
        },
        "AppVersion": 1,
        "OriginalEventTime": "2024-03-21T22:34:23.223Z",
        "EventTime": "2024-03-21T22:34:24.223Z",
        "CreateDate": "2024-03-21T22:34:24.200Z",
        "CreatedBy": "Preference Center"
    }
]

Sections

Custom Fields

What made this section unhelpful for you?

On this page